The study conducted by Kelton and commissioned by Harley-Davidson reveals women who ride their own motorcycles are noticeably happier in life, relationships, and in the bedroom as compared to women who don¢t ride. 1,013 adult female riders and 1,016 adult female non-riders were interviewed. 
The findings indicate riding a motorcycle greatly improves a woman¢s feelings of overall self-worth: More than twice as many women always feel happy (37% riders vs. 16 % non-riders), nearly 4 times as many women always feel sexy (27% riders vs. 7% non-riders), and nearly twice as many always feel confident (35% riders vs. 18% non-riders). 
More than half (53%) of women who ride said their motorcycle is a key source of happiness and nearly 3/4th (74%) believe their lives have improved since they started riding. 



 
It also shows riding can improve relationships as in romance, women who ride leave non-riders behind by being more content with communication with their partner (60% of riders vs. 38% non-riders). In reference to physical intimacy the result is (51% for riders vs. 35% for non-riders). Stress too seems to be a thing of the past since more than 1/3rd (34%) of women riders report they feel less stressed after starting to ride. Resultantly, 50% of them are extremely satisfied at how their current relationships are progressing. 
“Riding a motorcycle is the ultimate form of freedom and self-expression, so it makes sense that women riders are happier in life and, in general, feel more fulfilled,” said Claudia Garber, Director of Women¢s Outreach for Harley-Davidson.